Attitude Hair Dye – COTTON CANDY Trio
COTTON CANDY is a three-shade set of high-pigment semi-permanent hair dyes — Proud UV Pink, Playful Purple and Brave Blue — built for soft-yet-striking looks. Vibrant on pre-lightened hair, a subtle tint on darker bases.
Vegan, cruelty-free and made in the Netherlands.
Description
Float into colour. COTTON CANDY brings together three high-pigment shades — Proud UV Pink, Playful Purple and Brave Blue — the sweetness of cotton candy, turned all the way up. Wear one, or blend all three into a soft pink-purple-blue melt. Sweet but striking, dreamy but bold. Proud is UV-reactive too, so your pinks glow electric under blacklight. Float away.
This semi-permanent trio delivers sweet, eye-catching colour with zero damage. Like every shade in the range, it's nourishing, high-pigment and made without peroxide, PPD or ammonia — bold payoff, healthy hair.
Best results
For the most vibrant colour, apply COTTON CANDY to pre-lightened hair. All three shades show brightest on a light base; on darker, unbleached hair they'll read as a softer, subtler tint.
Always do a patch and strand test before colouring to check how each shade turns out on your own hair.
Why you'll love it
- Pink, purple & blue semi-permanent trio — three full shades in one set
- Sweet, eye-catching, high-pigment colour
- The vivid take on cotton-candy colour — soft yet striking
- Three neighbouring tones that melt into a seamless gradient
- Proud is UV-reactive — glows electric under blacklight
- Lasts 4–10 weeks, depending on hair type and aftercare
- Proud fades to pastel pink, Playful to blue, Brave to pastel blue
- One set covers short–medium hair (double up for long or thick hair)
- Best on pre-lightened hair; subtle tint on darker bases
- Formulated without peroxide, PPD or ammonia
- Vegan, cruelty-free and PCR recycled packaging
- Made in the Netherlands, together with the Attitude community
- DIY friendly with a professional-quality result
How to use
- Bleach — For the brightest result, pre-lighten your hair with Attitude Ghosted Bleach. COTTON CANDY shows best on a very light base.
- Dye — Apply your chosen shade(s) evenly to clean, dry or towel-dried hair, working fully through from roots to ends. For a cotton-candy melt, run Proud through Playful into Brave so the tones flow from pink to purple to blue. Leave in for 30–60 minutes, or follow the pack instructions.
- Care — Rinse until the water runs mostly clear. Expect a little colour bleed during the first few washes — that's normal. Keep your colour fresh for longer with Attitude Holyplex Haircare.
Mix & match
Three shades, endless sweet looks. Wear each solo, section them for a multi-tone effect, or blend neighbouring tones for a seamless pink-purple-blue melt — the three sit next to each other on the colour wheel, so they flow together beautifully. All fade gradually and can be refreshed or remixed.
Always test your mix on a strand first before applying it to your full head.
Good to know
COTTON CANDY is a set of semi-permanent direct dyes. The final result depends strongly on your starting hair colour, porosity, condition and previous treatments. On a light base you'll get the fullest payoff; on darker hair the colours turn softer and more muted.
Need help? Read our ultimate at-home hair dye guide and explore hair dye inspiration for ideas.
Community
Show us your colourful creations with #dyewithattitude and tag @dyewithattitude for a chance to be featured. Dye loudly.
For international orders up to €150, we cover the import costs. That means you won’t be charged unexpected import fees on delivery for orders within this amount.