Attitude Hair Dye – Ghosted 20 Volume Bleach Activator
Ghosted 20 Volume Bleach Activator is a 6% peroxide cream activator made to be mixed with Attitude Ghosted Bleach Powder. Use it to pre-lighten blonde to light brown hair before applying Attitude Semi-Permanent Hair Dye.
Vegan, cruelty-free and made in the Netherlands.
Description
Ghosted 20 Volume is a balanced activator for at-home bleaching. It is designed to be mixed with Attitude Ghosted Bleach Powder to help pre-lighten the hair before colouring.
This 20 Volume / 6% activator is suitable for many lighter hair types, including light blonde, medium blonde, dark blonde and light brown hair. It can also be a good choice for first-time bleachers who need visible lift but do not want to start with a stronger developer.
Pre-lightening helps create a cleaner base so vivid, pastel and neon Attitude shades can show up brighter and more vibrant.
Ghosted 20 Volume is not a bleach powder and will not lighten the hair when used on its own. Always mix it with Attitude Ghosted Bleach Powder and follow the instructions on the packaging carefully.
Best results
Use Ghosted 20 Volume when your hair is blonde to light brown and you want moderate lift before applying colour.
For very light, fine or previously bleached hair, 10 Volume may be enough. For darker hair that needs stronger lift, 30 Volume may be more suitable. Higher developer volumes can increase the risk of dryness, breakage and scalp irritation, so choose carefully.
The final result depends on your starting hair colour, hair condition, previous treatments, mixing ratio, processing time and application. Always do a patch test and strand test before bleaching.
Which volume should you choose?
- 10 Volume / 3%
- Best for very light, fine or previously bleached hair when only gentle lift is needed.
- 20 Volume / 6%
- Best for light blonde, medium blonde, dark blonde and light brown hair. A good option for many first-time bleachers or finer/drier hair that still needs visible lift.
- 30 Volume / 9%
- Best for darker hair that needs stronger lift. Use with extra care.
- 40 Volume / 12%
- Strongest option. Best for very dark, thick or resistant hair. Advanced use only and not recommended for beginners.
When in doubt, start with a lower volume or ask a professional hairdresser for advice.
Why you’ll love it
- 20 Volume / 6% peroxide cream activator
- Made to be mixed with Attitude Ghosted Bleach Powder
- Best for blonde to light brown hair
- Good option for many first-time bleachers
- Helps create a lighter base before applying Attitude colour
- Ideal before vivid, pastel and neon shades
- Vegetable-based cream activator
- Vegan and cruelty-free
- Made in the Netherlands
- Suitable for confident at-home bleaching
How to use
1. Prep
Read the full instructions before starting. Wear gloves, protect your clothes and workspace, and do a patch test and strand test before bleaching.
2. Mix
Mix Ghosted 20 Volume Bleach Activator with Attitude Ghosted Bleach Powder exactly as instructed on the packaging. Do not change the mixing ratio.
3. Apply
Apply evenly to the areas you want to lighten. Avoid overlapping bleach on fragile, previously bleached or over-processed hair.
4. Watch carefully
Check your hair regularly during processing. Do not leave bleach on longer than the instructions allow.
5. Rinse & care
Rinse thoroughly and follow with nourishing aftercare. Once your hair is ready, apply your chosen Attitude Semi-Permanent Hair Dye.
What to use it with
Use Ghosted 20 Volume only with Attitude Ghosted Bleach Powder.
This product is not a complete bleaching kit. Bleach powder, gloves and application tools are sold separately unless included in a kit.
One bottle is usually enough for short hair or root touch-ups. For longer or thicker hair, use 2–3 bottles.
Aftercare & colour prep
After bleaching, your hair may need toning or extra care before colouring.
Use Attitude Pure White Toner on level 9–10 pre-lightened hair to help reduce yellow warmth and create a cleaner blonde base.
Use Moonlight No Yellow Shampoo to maintain a cooler blonde tone.
Use the Holyplex hair care routine to help care for bleached hair and keep it feeling softer, stronger and more manageable.
Good to know
Ghosted 20 Volume is a peroxide activator, not a semi-permanent hair dye and not a lightener by itself. It must be mixed with bleach powder to lighten the hair.
Do not use on irritated, damaged or sensitive scalp. Avoid contact with eyes. Do not use on eyebrows or eyelashes. Always follow the instructions on the packaging carefully.
If your hair is very dark, chemically treated, box-dyed, damaged or if you are unsure which volume to choose, ask a professional hairdresser before bleaching at home.
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Aqua, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Lauryl Sulfate, Ceteareth-25, Sodium Salicylate, Citric Acid, Ammonium Nitrate, Disodium Pyrophosphate
Netherlands: €5
European countries: €6
Outside Europe: €10
For international orders up to €150, we cover the import costs. That means you won’t be charged unexpected import fees on delivery for orders within this amount.
European countries: €6
Outside Europe: €10
For international orders up to €150, we cover the import costs. That means you won’t be charged unexpected import fees on delivery for orders within this amount.