The Studio
Attitude Hair Studio
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Result
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Shade variants
The Studio
Attitude Hair Studio
Before
![Before hair preview]()
Add a before hair photo
Prep
![Prep hair preview]()
Add a prep hair photo
Result
![Result hair preview]()
Add a result hair photo
Shade variants
Attitude Hair Dye – Daring
Daring is a green-toned black semi-permanent hair dye made for deep, dark colour with a classic goth edge. Use it on its own for a bold black result, or mix it with other Attitude shades to create deeper, darker custom colours.
Vegan, cruelty-free and made in the Netherlands.
Description
Daring is made for dark hair colour with attitude. This highly pigmented semi-permanent shade gives a deep black result with green undertones, making it a perfect staple for gothic, alternative and dramatic looks.
Daring can also be used as a mixer to darken other Attitude shades. Add a small amount to colours like Jealous to create deeper forest green tones, or blend it carefully with brighter shades when you want to reduce brightness and add depth.
The colour gradually fades over time into darker green tones, depending on your hair base, hair condition and aftercare routine.
Best results
For the boldest and most even result, apply Daring to light or pre-lightened hair.
On very light blonde or bleached hair, Daring gives the most visible black result with green undertones. On darker blonde, brown or unbleached hair, the shade can appear more subtle and add extra depth or a darker tint.
Always do a strand test before colouring to check how the shade turns out on your own hair.
Why you’ll love it
- Green-toned black shade
- Perfect for goth and alternative looks
- Semi-permanent hair colour
- Lasts up to 3–10 weeks, depending on hair type and aftercare
- High-pigment formula
- Works on pre-lightened hair and can tint darker bases
- Great as a mixer to darken other Attitude shades
- Formulated without peroxide, PPD or ammonia
- Vegan and cruelty-free
- Made in the Netherlands
- DIY friendly with a professional-quality result
How to use
1. Prep
For the deepest and longest-lasting result, pre-lighten your hair first with Attitude Ghosted Bleach.
2. Dye
Apply Daring evenly to clean, dry or towel-dried hair. Make sure the colour is fully worked through from roots to ends for an even result.
3. Rinse & care
Rinse until the water runs mostly clear. Keep your colour fresh for longer with colour-friendly aftercare, such as Holyplex Haircare.
Mix & match
Get creative with Daring. Because of its green undertones, Daring works especially well as a mixer for green shades. Add a small amount to Jealous for a deeper, darker forest green result.
Use Daring carefully when mixing: a little can make a big difference. Always test your mix on a strand first before applying it to your full head.
Good to know
Daring is a semi-permanent direct dye. The final result depends on your starting hair colour, porosity, hair condition and previous treatments.
Because Daring has green undertones, the colour may fade into dark green tones over time. For the best result, always do a patch test and strand test before colouring. Follow the instructions on the packaging carefully.
Community
Show us your colourful creations with #dyewithattitude and tag @dyewithattitude for a chance to be featured.
Aqua, Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate, Ceteareth-20, Phenoxyethanol, HC Blue No. 15, Citric Acid, Basic Yellow 40, Methylparaben, Ethylparaben, Butylparaben, Propylparaben.
Netherlands: €5
European countries: €6
Outside Europe: €10
For international orders up to €150, we cover the import costs. That means you won’t be charged unexpected import fees on delivery for orders within this amount.
European countries: €6
Outside Europe: €10
For international orders up to €150, we cover the import costs. That means you won’t be charged unexpected import fees on delivery for orders within this amount.